Filter By:


Industry Reports

Results

1 - 24 of 51 results

|

Items per page:

Sort By
  • Managed Vision Care Growth and Usage Fueling Growth in the US Eyewear Industry

    The total vision care industry generated $41.41 billion in revenue during the 12ME period Dec’18—rising by 2.5% over 2017 total revenues. Unit sales totals for the industry are still on‐par with the unit...

    29 May 2019

  • VisionWatch: Ocular Telemedicine Report

    In December of 2018, The Vision Council fielded a questionnaire exploring consumer perception and usage of ocular telemedicine services. See the results àgoes to the Ocular Telemedicine Report article ...

    14 Feb 2019

  • Hurricanes and Storms Impacting Optical Buying Habits

    A vast majority of US adults reported there were no changes in their rate of purchases for general retail goods two months after Hurricanes Harvey, Irma and Maria hit the U.S. In general, respondents from...

    26 Oct 2018

  • Think About Your Eyes Celebrates World Sight Day

    On World Sight Day, Think About Your Eyes (TAYE) coordinated a national radio tour with Dr. Justin Bazan to promote the holiday and the importance of annual eye exams. In the week prior to World Sight Day,...

    26 Oct 2018

  • Setting Key Standards for The Industry

    The Vision Council has produced or contributed to multiple standards and communications to assist the industry in serving the eyeglass wearing public, including Country of Origin Marking Rules and Lens...

    26 Jul 2018

  • Making a Difference through Advocacy Efforts

    The Vision Council maintains a full-time legislative and regulatory staff in the nation’s capital and is actively engaged in all regulatory and legislative policymaking that may impact companies and...

    26 Jul 2018

  • Vision Markets Continued Growth in 2017

    Total revenue generated by the vision care industry during the 2017 calendar year grew to $40.38 billion – an increase of 0.1% compared to 2016 industry revenues. The number of adults using vision...

    29 May 2018

  • Think About Your Eyes 2017 Results

    Think About Your Eyes recently released it’s 2017 data. Utilizing a new research method designed to measure the impact of consumer marketing programs, Think About Your Eyes messaging generated 3.4 million...

    29 May 2018

  • FTC analyzes contact lens prescription release, verification

    Primary Care Optometry News covered the recent workshop where contact lens vendors, clinicians, regulators and eyecare industry professionals gathered to discuss concerns surrounding prescription release...

    27 Apr 2018

  • AOA Recognizes Industry Support of Think About Your Eyes

    Think About Your Eyes celebrated another momentous year in 2017, increasing support from the industry with the addition of new partner organizations, launching a new creative advertising campaign and –...

    28 Mar 2018

  • Retail Apocalypse and Corporate Optometry

    As consumer shopping habits evolve, corporate opticals hosted in malls or other brick-and-mortar anchors are struggling to compete. Visit Corporate Optometry Careers to learn what’s causing the decline and...

    19 Dec 2017

  • Vision Markets Continue Growth in 2017

    Total revenue generated by the vision care industry during the year ending in the second quarter of 2017 grew to $40.16 billion – an increase of 0.2% compared to same period in 2016 and up by 21.3% over...

    30 Oct 2017

  • Think About Your Eyes Celebrates Experiences Through Sight

    Think About Your Eyes celebrated World Sight Day with a partnership with Instagram influencers around the country, encouraging them and their audience to celebrate everything their sight allows them to...

    30 Oct 2017

  • Celebrate #NationalSunglassesDay All Year Long

    Remember to remind your clients and patients the importance of wearing sunglasses year-round. Click here for an infographic illustrating the sunglass use and buying habits of American adults. Remember...

    22 Jun 2017

  • Optical Markets Continue to Grow Fourth Quarter 2016

    The total vision care industry generated $40.4 billion in revenue during the 12ME period December 2016—rising by 1.5% over previous year totals and up by 21.0% over 12ME June 2008 retail sales...

    27 Feb 2017

  • UV Exposure among U.S. Adults

    During the winter of 2016, The Vision Council deployed a VisionWatch Survey concerning sunglass usage and concerns regarding UV exposure; repeating the study every other year, first starting in 2013....

    30 Jan 2017

  • Think About Your Eyes Focuses on Vision Behind the Wheel

    Think About Your Eyes has focused on vision and its impact on safety while driving. Through the use of two infobytes housed on the campaign’s Facebook page, the importance of good vision in preventing...

    28 Nov 2016

  • Optical Markets Continue to Grow Third Quarter 2016

    During the 12 month period ending in September 2016, the vision care industry in the United States generated $40.25 billion in revenue at the retail level. When compared to sales revenue from the previous...

    28 Nov 2016

  • Second Quarter Managed Vision Care Update

    With a majority of eye exams and Rx eyeglass purchases involving some type of MVC coverage or vision insurance, it is important to track the number of consumers possessing vision insurance or some type of...

    26 Oct 2016

  • Optical Markets Continue to Grow Second Quarter 2016

    During the 12 month period ending in June 2016, the vision care industry in the United States generated $40.08 billion in revenue at the retail level. When compared to sales revenue from the previous year,...

    26 Sep 2016

  • Sports Sunglass Usage among US Adults

    In March of 2016, The Vision Council fielded a short questionnaire (11 questions) originally developed in August 2011 to survey American plano sunglass purchasers and Rx sun users about their sports habits...

    26 Aug 2016

  • Overall Market Performance in 2015

    The total vision care industry generated nearly $40 billion in revenue during the 12 month period ending in December 2015. This is an increase of 5.8% over previous year totals, and 15% over the retail...

    22 Jul 2016

  • Overview of the 2015 Frames Sales

    According to Vision Watch, there were 74.0 million pairs of eyeglass frames sold in the U.S. during the 12 month period ending in December 2015 (January 1, 2015 through December 31, 2015). This indicates...

    23 Jun 2016

  • Overview of 2015 Rx Lens Sales

    According to Vision Watch, there were 82.9 million pairs of lenses sold in the U.S. in the 12 month period ending in December 2015 (January 1, 2015 through December 31, 2015). This is about 3.7% more than...

    31 May 2016

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.