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  • Nutrition for Your Practice

    By: Laurie Capogna, OD There is a paradigm shift in health care from being reactive doctors who merely treat disease to proactive doctors who educate our patients about prevention. Currently, North...

    08 Sep 2015

  • Mid-Year Rx Lens Trends

    According to VisionWatch, there were 78.5M pairs of lenses sold in the US during the 12ME Jun’14 — more than the number of lenses sold one year ago (+1.3%) and up by 2.7% when compared to what was sold two...

    08 Sep 2015

  • Spring Hues for Seasonal Eyewear Inspiration

    Even though fall is in full swing, those in the fashion realm are already gearing up for next season, releasing the official Pantone color palette for spring 2015. Bursting with eye-catching brights, soft...

    08 Sep 2015

  • Questions to Ask During Your Eye Care Interview

    By Ashlyn Sims, Staff Writer at Local Eye Site So you've landed the interview for the eye care job of your dreams, congratulations! Don't let your hard work stop there. The purpose of an interview is to...

    08 Sep 2015

  • Get New Patients to Find You through 'Think About Your Eyes'

    Think About Your Eyes (TAYE) is a nationwide, multi-million dollar TV, radio, print and Internet advertising campaign that educates Americans on the need for better vision health, encourages them to...

    08 Sep 2015